Video-centric multi platform custom content


hangarcatmedia Audio, Video, Social Media, Design in Calgary AB Canada

What is Video-centric multi platform custom content?
A video first approach to social media. Using video as the centerpiece of your social media content, you can spin it out into various media types providing you with original, easily shareable customized social media content. Less reblogging, less resharing, less retweeting other people’s content. Produce content that stands out in your feed because it’s in your own voice, original, organic, genuine. Become an authority in your area of expertise by leading with the knowledge and information you know. Share it, see the reach, develop your audience and watch it grow.

Some Stats about Video for Web.

– 87% of online marketers use video content.

– Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text.

– The average user spends 88% more time on a website with video.

– One-third of online activity is spent watching video.

– Marketers who use video grow revenue 49% faster than non-video users.

– 59% of executives agree that if both text and video are available on the same topic, they are more likely to choose video.

– Social video generates 1200% more shares than text and images combined.

– Video drives a 157% increase in organic traffic from SERPs.

– Videos up to 2 minutes long get the most engagement.

– 85% of Facebook videos are watched without sound.

– Video on a landing page can increase conversions by 80% or more.

– Native videos on Facebook have 10 times higher reach compared to YouTube links.

– An initial email with a video receives an increase click-through rate by 96%.

– 14% of marketers used live videos in their social media marketing in 2016.

– 44% of SMB owners and marketers plan to put money behind video content on Facebook in 2017.

– Video attracts two to three times as many monthly visitors.

– Blog posts incorporating video attract 3x as many inbound links as blog posts without video.

– Combining video with full-page ads boosts engagement by 22 percent.

Source: 2017 Video marketing statistics

Contact Hangarcatmedia to add video to your strategy today.

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